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Location Intelligence for Business: Hands-On with GIS Tools In-Person
Goal: Introduce spatial thinking and GIS tools to analyze and solve business problems such as market coverage, customer segmentation, and site selection.
Learning Objectives
By the end of the session, participants will:
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Understand how spatial data supports business decision-making
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Learn the basics of spatial layers, symbology, and data joins
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Perform a basic spatial analysis in QGIS or ArcGIS (user choice)
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Visualize customer or sales data on a map
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Identify geographic patterns relevant to a business goal (e.g., optimizing locations)
- Date:
- Tuesday, September 23, 2025
- Time:
- 3:00pm - 3:50pm
- Time Zone:
- Central Time - US & Canada (change)
- Location:
- Bruno Library (Room 011)
- Event Type:
- Workshop
- Categories:
- Research Data Services (Open Session)
Session Organizer
Brittany Waltemate